From the book, SmartMatch Alliances, let’s focus on the power of alliances as it relates to growing your business development success.
http://www.powerhour.com/propertymanagement/smartmatchalliances.html

Some questions to consider—regarding SmartMatch Alliances, on pages 17-24:

#1. What is your genius work? How does this impact your Thinking Big strategies as an industry leader?

#2. EOV = Exchange of Value. What is your EOV? What is the EOV of your best SmartMatch Alliance ideal partner?

#3. How would you fill in the sentence, “I wish ___________ “.

The formula for SmartMatch Alliances is this…

Charging more PM fees + earning more profits + attracting better prospects/leads = more fun + maximizing your business development success

Your LinkedIn group owner/moderator
Patricia McLoughlin

For the list of the Best 106 Property Management Industry Knowledge discussions with 14,250+ posts/comments already made, surf here: http://www.powerhour.com/propertymanagement/linkedingroups.html#ik

For 51 hours of audio training, 3 books and live weekly leadership academy–surf here, http://powerhour.com/propertymanagement/booksandcourses

Join Wednesday Webcast, Ultimate Marketing Mix For Online Traffic

I would like to invite you to join a free thought-leadership MultifamilyBiz.com PowerHour webcast on Wednesday, June 11th at 3:00 p.m. Eastern/New York time—with a focus on *Creating The Ultimate Marketing Mix To Optimize Online Traffic*.

This is our 221st industry educational webcast since 1995.

During this 60-minute webcast we will be discussing the points below plus fielding your specific questions:

#1. How is online marking changing in the property management housing industry?

#2. What is online marketing syndication and why do you need it?

#3. Why is content marketing critical to maintain search positioning?

#4. What part does your website play in the online marketing mix?

#5. How do you create a digital footprint that drives traffic to your website?

Registration Information
==================

When: Wednesday, June 11th

Please note, the above MultifamilyBiz.com PowerHour starts at 3:00 p.m. Eastern/New York/Toronto time, which is

.2:00 p.m. Central/Dallas/Winnipeg time
.1:00 p.m. Mountain/Denver/Calgary time
.12:00 p.m. Pacific/San Francisco/Vancouver time

Fee: No charge

To register, please go to this page:
http://www.multifamilybiz.com/WebcastArchive/65/Creating_The_Ultimate_Marketing_Mix

Recording is available after the MultifamilyBiz.com PowerHour…but you must register for this webcast to receive it.

Your LinkedIn group owner/moderator
Patricia McLoughlin

Surf the url below, to see the most recent topics being covered during our live weekly PowerHour Leadership Academy [http://powerhourleadershipacademy.com/pm ]—specifically for property management leaders who are focused on driving new revenue, adding new clients and reducing expenses, with 268+ comments:

http://www.linkedin.com/groupItem?view=&gid=36805&type=member&item=216299206&qid=1a5179a3-528a-4155-b748-22227c15bd65&trk=group_featured_list-0-b-ttl&goback=%2Egsm_36805_1_*2_*2_*2_lna_PENDING_*2%2Egmp_36805%2Egfl_36805

Register for 15-point audio course about Ancillary Income, http://www.powerhour.com/propertymanagement/ancillaryincome

For 51 hours of property management audio courses and 3 books–surf here, http://powerhour.com/propertymanagement/booksandcourses

To join a leading PM franchise organization—surf here, http://powerhour.com/propertymanagement/thinkingbig/#franchiseoptions

For our live weekly PowerHour Leadership Academy members, on Tuesday, June 10th—we are going to be covering the key points below: 

#1. Step-by-step [see attached] what are the exact questions to ask *before* you meet with a prospective new client who wants to hire/engage your property management services. We are going to discuss the 3 attached versions. One for single-family homes with 24 questions, one for multifamily apartments with 30 questions and one for HOA management with 40 questions.

#2. Let’s focus on two key points: the power of having/using these pre-meeting questions to close more new business and how to handle the questions not answered prior to your first in-person meeting.

#3. What are the 15 key areas to include in every presentation—when meeting with a prospective new client who wants to engage your property management services? For this week…we are going to cover #14.

#4. Bonus sales point…from the book, SmartMatch Alliances ==>> Please read page 123-124.

Please listen to the audio leadership newsletter that is sent each Thursday~as prep.

We’re looking forward to seeing all of you on Tuesday—for our live weekly PowerHour Leadership Academy Open-Mic, with a continued focus on G.R.A.C.E. [Growing Revenue & Controlling Expenses].

Your PowerHour Leadership Academy Coaches,
Ernest  and  John

For our live weekly PowerHour Leadership Academy members, on ey —we are going to be covering the key points below-

#1. Does one bad egg…spoil the whole dozen? What is the impact of a poor-performing team member—on the rest of those on your property management team? What are the steps for handling a difficult employee? What are the legal implications? Is it possible to turn a poor-performing team member—into a superstar?

#2. How does low/poor performance—tie to our external vendors/suppliers? What are the steps for fixing/improving these key vendor/supplier working relationships? When is it time—to cut the cord and engage a new vendor/supplier?

#3. What are the 24 leadership skills that will help you and your property management company—win, with a focus on coaching/guiding your internal team plus partnering closely with your external vendors/suppliers. For this week…we are going to cover #2.

#4. Bonus sales point…negotiating strategy #32 ==>> Setting the climate.

Please listen to the audio leadership newsletter that is sent each Thursday~as prep.

We’re looking forward to seeing all of you on Tuesday—for our live weekly PowerHour Leadership Academy Open-Mic, with a continued focus on G.R.A.C.E. [Growing Revenue & Controlling Expenses].

Your PowerHour Leadership Academy Coaches,
Ernest  and John

I would like to invite you to join a free thought-leadership MultifamilyBiz.com PowerHour webcast on Wednesday, April 16th at 3:00 p.m. Eastern/New York time—with a focus on *Leasing & Technology Trends – The Impact of Rent from Payroll*.

Joining us will be special guest Richard A. Levitan, President of Neighborhood Pay Services [http://www.npsrentassurance.com ], the pioneers of the NPS Rent Assurance rent from payroll platform.

This is our 218th industry educational webcast since 1995.

Your LinkedIn group owner/moderator
Patricia McLoughlin

For our live weekly PowerHour Leadership Academy members, on Tuesday, April 8th—we are going to be covering the key points below:

#1. When giving a presentation about your property management company and your related services/fees to a prospective new management company client, what matters most? What is your USP? How does your USP set you apart from your direct competitors and help you add more clients, close more deals and earn higher management fees? How do you best tailor and customize your presentation tied to the asset classes you manage and your geographic strengths?

#2. What are the 15 key areas to include in every presentation—when meeting with a prospective new client who wants to engage your property management services? For this week…we are going to cover #1-3.

#3. Bonus sales point…from the book, SmartMatch Alliances ==>> Please read page 114-115.

Please listen to the audio leadership newsletter that is sent each Thursday~as prep.

We’re looking forward to seeing all of you on Tuesday—for our live weekly PowerHour Leadership Academy Open-Mic, with a continued focus on G.R.A.C.E. [Growing Revenue & Controlling Expenses].

Your PowerHour Leadership Academy Coaches,
Ernest  and John

From Tuesday—did we clarify the importance and the 6 ways to best share testimonials during each of your presentations, with new prospects? And which testimonials to cloak—and why?

Was it helpful to know why case studies are an invaluable sales tool—when meeting with prospective property management leads/prospects?

Action step: Over the next 7 days—can you and your PM team craft 1-2 new case studies?

During our Tuesday Open-Mic, we always appreciate your questions and interaction tied to the 15 key areas to include in every presentation—when meeting with a prospective new client who wants to engage your property management services.

We are certain, 2014 will be a sterling year for you and your property management team—and we are here to help you, every step of the way~

As always—continue to guide those on your PM team with a focus on G.R.A.C.E. [Growing Revenue & Controlling Expenses]…have fun…and compete ferociously!

Your PowerHour Leadership Academy Coaches,
Ernest  and John

As an industry leader…come join our live weekly PowerHour Leadership Academy focused on G.R.A.C.E. [Grow Revenue & Control Expenses] by completing the form on the right-hand side of the page below to get started, http://powerhourleadershipacademy.com/pm

During our live Open-Mic each Tuesday—we focus on the key points/areas below:

==>> What are the 21 best ways to control expenses and create more profitability for your property management company?

==>> What are the 18 best ways to develop great new prospects for those in need of your property management services and to expand your successful business development?

==>> What are the 15 key areas to include in every presentation—when meeting with a prospective new client who wants to engage your property management services?

==>> What are the 24 leadership skills that will help you and your property management company—win, with a focus on G.R.A.C.E. and the power of Thinking Big, http://www.powerhour.com/propertymanagement/thinkingbig

Related to Thinking Big…below is a webcast focused on this important success strategy, http://www.multifamilybiz.com/WebcastArchive/60/Strategies_for_Thinking_Big_and_Winning

Access is only available to one property management company per city/area.

Your LinkedIn group owner/moderator
Doris Schweppe

PowerHour, serving the property management industry since 1988, http://www.powerhour.com

From the audio course, 25 Pre-Meeting Questions
[http://powerhour.com/propertymanagement/booksandcourses ] let’s focus on the most important questions to ask *before* agreeing to a meeting with those who want to hire/engage your property management services, focused on single-family homes.

Some questions to consider—regarding single-family ownership:

#1. Why are you thinking about making a change? What are you paying in management fees, right now?

#2. How long have you owned your house?

The formula for Pre-Meeting Questions is this…
The right questions + smart pre-meeting prep = adding lots more single-family homes to your property management portfolio

Your LinkedIn group owner/moderator
Patricia McLoughlin
=========

For the list of the Best 105 Property Management Industry Knowledge discussions with 13,750+ posts/comments already made, surf here: http://www.powerhour.com/propertymanagement/linkedingroups.html#ik

For 51 hours of audio training, 3 books and live weekly leadership academy–surf here, http://powerhour.com/propertymanagement/booksandcourses

For this week, let’s focus on move in fees and ancillary income.

#1. Regarding move in fees…what are your company policies and procedures? Have you made any changes to your move in fees since last year? What are your plans for move in fees for 2014?

#2. In your market—how are your direct/local competing properties handling their move in fees? What kind of feedback are you hearing from your renters about these fees?

#3. What kind of training do you give to those on your property management team about how you want them to handle their move in fees? Do you give them some room to negotiate onsite when they are working with their residents?

Related to the points/questions above…what post, question and/or observation might you add to the discussion threads below—as an industry leader?

Industry Knowledge, Ancillary Income
http://www.linkedin.com/groupItem?type=member&qid=feefa48f-324e-44a8-86ce-d67f5126a275&goback=.gna_36805&item=273812772&gid=36805&view=

Industry Knowledge, Employee Policy & Procedure Manuals
http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers=&discussionID=92109778&gid=36805&goback=%2Egmp_36805%2Egde_36805_member_92127912&trk=NUS_DISC_Q-ttle

Surf the url below for 15+ ways to create more ancillary income + join an upcoming webcast to learn more about industry best practices and fast-moving new trends/strategies, http://www.powerhour.com/propertymanagement/ancillaryincome

Your LinkedIn group owner/moderator
Patricia McLoughlin
=========

For the list of the Best 105 Property Management Industry Knowledge discussions with 13,750+ posts/comments already made, surf here: http://www.powerhour.com/propertymanagement/linkedingroups.html#ik

For 51 hours of audio training, 3 books and live weekly leadership academy–surf here, http://powerhour.com/propertymanagement/booksandcourses

For our live weekly PowerHour Leadership Academy members, on Tuesday, February 18th—we are going to be covering the key points below:

#1. A hiring Selection Summary [see attached]. Let’s discuss how to use this powerful tool when adding new hires to your property management team.

#2. What are the 19 leadership skills that will help you and your property management company—win, with a focus on coaching/guiding your internal team plus partnering closely with your external vendors/suppliers. For this week…we are going to cover #11.

#3. Bonus sales point…from the book, SmartMatch Alliances ==>> Please read page 107-108.

Please listen to the audio leadership newsletter that is sent each Thursday~as prep.

We’re looking forward to seeing all of you on Tuesday—for our live weekly PowerHour Leadership Academy Open-Mic, with a continued focus on G.R.A.C.E. [Growing Revenue & Controlling Expenses].

Your PowerHour Leadership Academy Coaches,
Ernest  and John

I would like to invite you to join a free thought-leadership PowerHour webcast on Thursday, February 13th at 3:00 p.m. Eastern/New York time—with a focus on How To Read A Rent Roll—Chapter 4.

This is our 215th industry educational webcast since 1995.

Your LinkedIn group owner/moderator
Patricia McLoughlin
=========

This lively discussion will focus on Chapter 4 from the book, How To Read a Rent Roll. This LIVE, fast-paced free PowerHour webcast, focuses on Chapter 4 of John’s latest book about how to analyze and control your rental income structure to optimize revenue when managing or purchasing multifamily communities.

We will be covering Chapter 4 so please read pages 57-65 prior to the webcast. To purchase the book on Amazon, please surf here: http://www.amazon.com/How-To-Read-Rent-Roll/dp/0985002735/ref=sr_1_1?ie=UTF8&qid=1380562187&sr=8-1 .

During this webcast we will be discussing the points below plus fielding your specific questions:

• #1. What is Rent Growth?
• #2. Rent Per Square Foot [Gross]…
• #3. Rent Per Square Foot [Net Rentable]…
• #4. Annual Rent Per Unit…
• #5. Annual Rent Per Occupied Unit…
• #6. Average Length of Tenancy…

Registration Information
==================

When: Thursday, February 13th

Please note, the above PowerHour webcast starts at 3:00 p.m. Eastern/New York/Toronto time, which is

.2:00 p.m. Central/Dallas/Winnipeg time
.1:00 p.m. Mountain/Denver/Calgary time
.12:00 p.m. Pacific/San Francisco/Vancouver time

Fee: No charge

To register, please complete the form that is on the right hand side of the page, on the url below:
http://powerhour.com/propertymanagement/booksandcourses

++

A special thanks to industry leader and book author, John Wilhoit Jr. and we encourage you to surf his websites below:

John’s book and his 10-CD audio course focused on, How To Read A Rent Roll, http://www.rentrolltriangle.com

John’s live weekly property management leadership academy, http://powerhourleadershipacademy.com/pm

John’s 51+ hours of audio training courses and books, http://www.multifamilyinsight.com/books/index.html

John’s flagship website, http://multifamilyinsight.com

John’s weekly blog, http://multifamilyinsight.net

John’s 15-point audio course about Ancillary Income, http://www.powerhour.com/propertymanagement/ancillaryincome

Surf the url below, to see the most recent topics being covered during John’s live weekly PowerHour Leadership Academy [http://powerhourleadershipacademy.com/pm ]—specifically for property management leaders who want to grow revenue, add new clients and reduce expenses, with 211+ comments:

http://www.linkedin.com/groupItem?view=&gid=36805&type=member&item=216299206&qid=1a5179a3-528a-4155-b748-22227c15bd65&trk=group_featured_list-0-b-ttl&goback=%2Egsm_36805_1_*2_*2_*2_lna_PENDING_*2%2Egmp_36805%2Egfl_36805

John’s virtual book tour for How To Read A Rent Roll, http://www.rentrolltriangle.com <<== Check the box on the right hand side of the page to join a free live monthly Open-Mic conference call with John to review one new chapter of his book a month.

For our live weekly PowerHour Leadership Academy members, on Tuesday, February 4th—we are going to be covering the key points below.

#1. What are the key steps for getting an endless stream of referrals from Realtors? When given 10 minutes to join their team/office meetings—what matters most?

#2. What are the 18 best ways to develop great new prospects for those in need of your property management services and to expand your successful business development? For this week…we are going to cover #12.

#3. Bonus sales point…from the book, SmartMatch Alliances ==>> Please read page 105.

Please listen to the audio leadership newsletter that is sent each Thursday~as prep.

We’re looking forward to seeing all of you on Tuesday—for our live weekly PowerHour Leadership Academy Open-Mic, with a continued focus on G.R.A.C.E. [Growing Revenue & Controlling Expenses].

Your PowerHour Leadership Academy Coaches,
Ernest  and John

I would like to invite you to join a free thought-leadership MultifamilyBiz.com PowerHour webcast on Wednesday, January 29th at 3:00 p.m. Eastern/New York time—with a focus on *Emerging Multifamily Housing Technology Trends to Watch in 2014*.

This is our 214th industry educational webcast since 1995.

Your LinkedIn group owner/moderator
Patricia McLoughlin
=========

During this 60-minute webcast we will be discussing the points below plus fielding your specific questions:

#1. What are the latest mobile technology trends that will emerge in the coming year?

#2. How is marketing to the rapidly changing renter demographic going to evolve in 2014?

#3. What are the latest trends in social media to interact with friends, fans and followers?

#4. What trending tools will emerge for prospects to lease online from multiple websites?

#5. What will be the next frontier for integration-friendly technology platforms to access data?

Registration Information

When: Wednesday, January 29th

Please note, the above MultifamilyBiz.com PowerHour starts at 3:00 p.m. Eastern/New York/Toronto time, which is

2:00 p.m. Central/Dallas/Winnipeg time
1:00 p.m. Mountain/Denver/Calgary time
12:00 p.m. Pacific/San Francisco/Vancouver time

Fee: No charge

To register, please go to this page:
http://www.multifamilybiz.com/WebcastArchive/59/Emerging_Multifamily_Housing_Technology_Trends

Recording is available after the MultifamilyBiz.com PowerHour…but you must register for this webcast to receive it.

===

Surf the url below, to see the most recent topics being covered during our live weekly PowerHour Leadership Academy [http://powerhourleadershipacademy.com/pm ]—specifically for property management leaders who want to grow revenue, add new clients and reduce expenses, with 203+ comments:

http://www.linkedin.com/groupItem?view=&gid=36805&type=member&item=216299206&qid=1a5179a3-528a-4155-b748-22227c15bd65&trk=group_featured_list-0-b-ttl&goback=%2Egsm_36805_1_*2_*2_*2_lna_PENDING_*2%2Egmp_36805%2Egfl_36805

Register for 15-point audio course about Ancillary Income, http://www.powerhour.com/propertymanagement/ancillaryincome

For 5 property management audio courses and 3 books–surf here, http://powerhour.com/propertymanagement/booksandcourses